Partner | Salford Red Devils link up with New Bailey

Salford Red Devils are delighted to confirm we have teamed up with New Bailey as the official sports partner to the office, retail and leisure destination on the banks of the River Irwell. 

Salford Red Devils season ticket holders will be able to enjoy discounts at Menagerie, New Bailey’s on-site bar and restaurant, while fans and locals will also be able to get involved in ticket competitions and pop-up activities at the development.

Director of Salford Red Devils, Andrew Rosler, said: “We’re delighted to be partnering with New Bailey, a destination that has a real presence in the community, and just like our club, a connection to local people too.

“Beginning this relationship not only allows us to enhance the experience for our loyal supporters, but we also hope to get more young people and adults alike engaged and interested in sport.”

Phil Mayall, Development Director at the English Cities Fund, which is delivering the New Bailey masterplan said: “Partnering with the Salford Red Devils is a fantastic opportunity for us to not only continue to raise the profile of New Bailey but also support a team and its fans that have been an integral part of the local community for nearly 150 years.

“We want New Bailey to be an inclusive district with something for everyone and through his partnership we can offer a broader range of opportunities for events and something that’s a little bit different for fans and people who live and work in the area.”

The English Cities Fund is a joint venture between Muse Developments, Legal & General and Homes England in partnership with Salford City Council.