Salford Red Devils are pleased to reveal the club’s shift to online platforms for its matchday focused content.
Following the successful launch of RDTV, the club’s dedicated subscription service, a decision has been made to bring supporters closer to the team through video and written content across the new platform and the Red Devils’ official website.
Matchday programmes will no longer be sold at Betfred Super League home fixtures, with supporters instead able access content relevant to all fixtures through the club’s online channels.
This will have a positive impact on the club’s carbon footprint, due to a significant reduction in physical production. Supporters will still be able to collect a record of teams from each matchday through free squadsheets, available to collect from the kiosks at the AJ Bell Stadium.
The move to more online focused content is driven by the significant differences in demand between purchasers of matchday programmes and consumers of the club’s existing matchday content.
Salford Red Devils will be better equipped to provide supporters with up to date information as a result of the removal of print deadlines. The unlimited size of the online platforms will also allow the club to provide coverage of its growing activity, following the formation of the new reserves setup.
There will remain many methods to read about the Red Devils in print, with the newly launched Salford City News publishing numerous Red Devils stories in each edition, as well as increased coverage from the Manchester Evening News and other outlets.